The word 'Dear' is used very frequently in India. Somehow the word 'Dear' is very personal for me and I use it only for family and close friends. For others I prefer a simple 'Hi' .
I can't help but notice the fact that especially when you file a customer complaint, the reply comes with a 'Dear Mrs.XXXXX' . Why do customers get so close to suppliers when they file a complaint ?
Reminds me of my constant babble about supplier-driven markets in India, the lack of usability analysis (I am using this management buzzy for lack of a simpler word) and the way customers take whatever is thrown at them, for whatever price ! The costlier the better ! One has to stop and think 'Is this worth it ?'.
I can't help but notice the fact that especially when you file a customer complaint, the reply comes with a 'Dear Mrs.XXXXX' . Why do customers get so close to suppliers when they file a complaint ?
Reminds me of my constant babble about supplier-driven markets in India, the lack of usability analysis (I am using this management buzzy for lack of a simpler word) and the way customers take whatever is thrown at them, for whatever price ! The costlier the better ! One has to stop and think 'Is this worth it ?'.
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